Planning Initiatives: Part Two
Any effort to modify or shape the social narrative needs to include the development of a strongly realized message platform. There are a ton of resources on how to do this…
Planning Initiatives: Part One
in News, PR PointersThe frequency and amplitude of messaging needs to be managed together. It is very difficult to craft a single message vehicle…
Forget Email! Snail Mail is Still the Best Way to Say “Thank You” in Business!
in Branding Strategy, News, PR PointersMy stepmother always told us, “You should never send a thank you or a condolence letter as an email. It’s simply gauche.” And it is an adage I have chosen to live by over the years in my career…
Mobilegeddon: A Primer for Nonprofits, Entrepreneurs & Small Businesses
in News, PR PointersIn 2015, you may have heard a new word hit the internet: mobilegeddon. It sounds scary, in a tech-nerd way, and it is for any small business, nonprofit, or entrepreneur who has a non-mobile-friendly website…
What Momenta Did On Our Summer Vacation
in Branding Strategy, News, Portfolio, Shameless Self-Promotion, Visual CommunicationsThose hazy, lazy days of summer are waning into the cool promises of autumn. Here at Momenta